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Nifty Jeans is a new denim shop-factory in Malmö founded by two of the guys behind Nerdy by Nerds. The jeans are made in-store with vintage machines.

Hand made jeans sewn right before your eyes in a ShopFactory. That’s the concept of Malmö-based Nerdy by Nerds. With a stabile business plan and a great deal of commitment the three friends [...]