The Passion of a Brand Strategist
Allan Kruse is one of the leading Danish brand strategists and co-founder of Spandet, a taskforce within fashion and lifestyle industries. Working primarily with branding, retail and marketing, Allan will instantly identify the blind spots of your business. He also has a keen eye on fashion and trends, and most importantly (to us at least) he has a wealth of knowledge about denim and denim history, which you’ll always notice in what he’s wearing. This morning I had the pleasure of meeting Allan in a professional setting, but we managed to find time to talk a little about our shared hobby as well.