Normally when you are handed an assignment in the creative world it comes with a lot of strings attached, strict style guides, stringent selection processes and a very uncompromising brief are just a few of the things that stand between an artist and their vision for a project. A free reign is something pretty uncommon. So we are thrilled to see a brand like Levi’s Made & Crafted hand out just that.
Each and every month throughout the year Made & Crafted will be releasing a collection of photographs from a respected American photographer. They are given no rules or regulations, they are simply asked to interpret the seasonal pieces in their own unique way.
This month Joanna McClure investigates the manufacture and production side of the garments, in her own words:
“This project took on many iterations before reaching its final destination – given the task of shooting denim in any way that I wanted proved to be both a blessing and a curse! The options were unlimited, but in the end I decided to take a look at the process of how denim is actually made. I focused it down to a few things: construction, strength, and structure. What better way to express these qualities than to turn this great cloth into a sculpture – at once playful and strong. “
So, without further ado, we present you Joanna McClure x Levi’s Made & Crafted.
To see the other Photo Assignments and get some great inspiration head over the the Levi’s Made & Crafted tumblr page here. You can also head over to their main website to see the whole FW13 collection from Levi’s Made & Crafted.
4 comments
Wow, amazing blog structure! How lengthy have you ever been blogging for?
you make blogging glance easy. The whole look of your
web site is excellent, let alone the content!
You can see similar here sklep
Hi! Do you know if they make any plugins to assist
with Search Engine Optimization? I’m trying to get my website to rank
for some targeted keywords but I’m not seeing very good success.
If you know of any please share. Thanks! I
saw similar blog here: Auto Approve List
buying prescription drugs in mexico online: cheapest mexico drugs – mexico pharmacy
indian pharmacy http://indiaph24.store/# cheapest online pharmacy india
best online pharmacy india