Strike Gold

Shop Review: Self Edge Portland

Since the San Francisco shop opened in November 2006, Self Edge has been established as the undisputed leader in vintage styled Japanese denim retail in the U...

Shop Review: Self Edge – NYC

To most denim lovers Self Edge doesn't need any further introduction. The goal of this growing American denim empire is to sell the best jeans in the world. P...
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Layers of Denim: Jeans as Underwear

Ruedi Karrer is probably the single most knowledgable enthusiast and collector in the denim business. Since his childhood in the Swiss mountains of the early 70...


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